Yakult's most recent TV advert has some rather familiar buildings in the background! Great to see De Beauvoir starring on the small screen...
As you may know, the area has a long association with the TV and film - Gainsborough Studios, in the south of the ward by Shoreditch park, were once one of London's major film studios. In commemoration, the new development that stands in its place has a statue of Alfred Hitchcock in its courtyard. Probably best not to ask what he'd have made of yoghurt adverts being made just across the canal!
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